Signia Primax Hearing Aids Toronto, Vaughan, Richmond Hill

Signia believes that hearing should be as natural and easy as possible for people with hearing loss. With the micon™ and binax™ platforms, Signia has made tremendous breakthroughs in high-quality binaural hearing, especially in difficult situations. Now, with primax™, Signia has elevated the philosophy of Soundability™ to a new level. Combining the optimal balance of sound quality and audibility tailored to the wearer’s individual preferences, primax is clinically proven* to make hearing effortless, thus redefining the ease of listening.

Outstanding technology to reduce listening effort.
Imagine trying to hear the public announcement at a busy railway station, listen to a phone call over a poor connection, or talk to your friend in a crowded bar. You can still hear and understand, but you need to concentrate. In these situations listening requires effort.

This is especially true in situations where there’s a high level of distracting ambient noise or speech quality is poor. Holding a conversation requires concentration and effort. Straining to hear voices, even for people with normal hearing, is tiring. For those with hearing difficulties, understanding speech calls for extra concentration and energy, which can be exhausting, especially by the end of the day.

Thanks to its advanced SpeechMaster, primax changes that. Singling out the dominant speaker and reducing extraneous background sounds and voices, SpeechMaster highlights the other person’s voice and delivers outstanding sound quality, thus making hearing effortless and redefining the ease of listening in all situations, all day long.

* Study conducted at the University of Northern Colorado, 2015, examined the effectiveness of the new features of primax by collecting and analyzing ongoing EEG data while subjects performed speech testing. For both primax features SpeechMaster and EchoShield, the objective brain behavior measures revealed a significant reduction in listening effort when the feature was activated.